{"title":"WINTER HEROES","description":"\u003cp\u003eWhen snow, rain, ice and wind get in the way of your training, our cold weather gear is here to help you keep your training on track. Designed and tested by female trail runners in the Scottish Highlands, our all weather gear helps protect you from the winter elements. Keeping you warm, moving and achieving your goals.\u003c\/p\u003e","products":[{"product_id":"products-atalanta-running-shorts","title":"Atalanta Midnight Black Running Shorts 7\"","description":"\u003cp\u003e\u003cspan\u003eTired of shorts that ride up, dig in, or need constant adjusting?\u003c\/span\u003e Designed by female trail and ultra runners with buttery-soft anti-chafe fabric, a supportive high waist that stays put, and deep pockets that actually fit your phone and gels.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eNEW - Limited Edition Colourway - Pink Lemonade - \u003c\/b\u003e\u003cb\u003ePre-Order Only!\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cb\u003eExpected end of May.\u003c\/b\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eOur bestselling \u003cstrong\u003eAtalanta Shorts\u003c\/strong\u003e are built for real women's bodies - not sample sizes. They solve every common issue women face on the trails: no digging, no slipping, no ride-up, no constant readjusting. Just comfort, confidence and freedom with every step.\u003c\/p\u003e\n\u003cp\u003eWhether you're training for your first trail race or pushing through an ultra, the Atalanta Shorts move with you, not against you. \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Trail Goddess","offers":[{"title":"X-Small (6-8) \/ Midnight Black","offer_id":54137948504393,"sku":null,"price":49.0,"currency_code":"GBP","in_stock":true},{"title":"X-Small (6-8) \/ Deep Navy","offer_id":54137948537161,"sku":null,"price":49.0,"currency_code":"GBP","in_stock":true},{"title":"X-Small (6-8) \/ Pink Lemonade","offer_id":54274363097417,"sku":null,"price":49.0,"currency_code":"GBP","in_stock":true},{"title":"Small (10) \/ Midnight Black","offer_id":54137948569929,"sku":null,"price":49.0,"currency_code":"GBP","in_stock":true},{"title":"Small (10) \/ Deep Navy","offer_id":54137948602697,"sku":null,"price":49.0,"currency_code":"GBP","in_stock":true},{"title":"Small (10) \/ Pink Lemonade","offer_id":54274363130185,"sku":null,"price":49.0,"currency_code":"GBP","in_stock":true},{"title":"Medium (12) \/ Midnight Black","offer_id":54137948635465,"sku":null,"price":49.0,"currency_code":"GBP","in_stock":true},{"title":"Medium (12) \/ Deep Navy","offer_id":54137948668233,"sku":null,"price":49.0,"currency_code":"GBP","in_stock":true},{"title":"Medium (12) \/ Pink Lemonade","offer_id":54274363162953,"sku":null,"price":49.0,"currency_code":"GBP","in_stock":true},{"title":"Large (14) \/ Midnight Black","offer_id":54137948701001,"sku":null,"price":49.0,"currency_code":"GBP","in_stock":true},{"title":"Large (14) \/ Deep Navy","offer_id":54137948733769,"sku":null,"price":49.0,"currency_code":"GBP","in_stock":true},{"title":"Large (14) \/ Pink Lemonade","offer_id":54274363195721,"sku":null,"price":49.0,"currency_code":"GBP","in_stock":true},{"title":"X-Large (16-18) \/ Midnight Black","offer_id":54137948766537,"sku":null,"price":49.0,"currency_code":"GBP","in_stock":true},{"title":"X-Large (16-18) \/ Deep Navy","offer_id":54137948799305,"sku":null,"price":49.0,"currency_code":"GBP","in_stock":true},{"title":"X-Large (16-18) \/ Pink Lemonade","offer_id":54274363228489,"sku":null,"price":49.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7772\/5769\/files\/2_05a4f3b9-de6d-4e30-8e0c-f1e667179d8a.jpg?v=1775890861"},{"product_id":"womens-gaia-waterproof-jacket","title":"Women's Gaia Waterproof Jacket","description":"\u003cblockquote\u003e\n\u003cp data-start=\"310\" data-end=\"687\"\u003eThe \u003cstrong data-start=\"314\" data-end=\"362\"\u003eGaia Women’s Waterproof Trail Running Jacket\u003c\/strong\u003e is the UK’s only waterproof running jacket designed exclusively for women. Created by female runners, for female runners, it has been tested by ultramarathoners and proven on rugged Scottish trails and ultra start lines. Gaia delivers race-ready waterproof protection, breathable performance and a truly tailored female fit.\u003c\/p\u003e\n\u003cp data-start=\"689\" data-end=\"1042\"\u003eLightweight, durable and built for unpredictable British weather, this women’s trail running jacket keeps you protected without restricting movement. Designed specifically as a waterproof trail running jacket for women, Gaia provides dependable coverage in rain, wind and rapidly changing mountain conditions — without the bulk of traditional outerwear.\u003c\/p\u003e\n\u003cp data-start=\"1044\" data-end=\"1391\"\u003eWhether you’re training for your first trail 10K, tackling mountain miles or lining up for an ultra-distance race, this breathable waterproof running jacket moves with you — not against you. The technical fabric balances full waterproof protection with ventilation, helping regulate temperature during high-effort climbs and long-distance efforts.\u003c\/p\u003e\n\u003cp data-start=\"1505\" data-end=\"1791\"\u003eWith fully waterproof, breathable fabric and a fit shaped around real women’s bodies, Gaia eliminates the compromise so often found in downsized men’s designs. There are no boxy cuts and no unnecessary bulk — just performance-led women’s trail running kit that works in real conditions.\u003c\/p\u003e\n\u003cp data-start=\"1793\" data-end=\"1989\"\u003eAvailable in River Blue, Raspberry Rose and Mint Mist, Gaia combines high-performance protection with bold colourways that stand out on the trails while delivering serious race-ready function.\u003c\/p\u003e\n\u003cp data-start=\"1991\" data-end=\"2180\"\u003eBuilt for real trails, real weather and real women, the Gaia Waterproof Trail Running Jacket keeps you dry, confident and free to run — from local forest loops to ultra-distance adventures.\u003c\/p\u003e\n\u003cp data-start=\"2182\" data-end=\"2223\"\u003eFind your freedom, whatever the forecast.\u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"Trail Goddess","offers":[{"title":"XS (6-8) \/ River Blue","offer_id":50851305226569,"sku":"","price":115.0,"currency_code":"GBP","in_stock":true},{"title":"XS (6-8) \/ Raspberry Rose","offer_id":51608334958921,"sku":"","price":115.0,"currency_code":"GBP","in_stock":true},{"title":"XS (6-8) \/ Mint Mist","offer_id":52863668093257,"sku":null,"price":115.0,"currency_code":"GBP","in_stock":true},{"title":"S (8-10) \/ River Blue","offer_id":50851305259337,"sku":"","price":115.0,"currency_code":"GBP","in_stock":true},{"title":"S (8-10) \/ Raspberry Rose","offer_id":51608334991689,"sku":"","price":115.0,"currency_code":"GBP","in_stock":true},{"title":"S (8-10) \/ Mint Mist","offer_id":52863668126025,"sku":null,"price":115.0,"currency_code":"GBP","in_stock":true},{"title":"M (12-14) \/ River Blue","offer_id":50851305292105,"sku":"","price":115.0,"currency_code":"GBP","in_stock":true},{"title":"M (12-14) \/ Raspberry Rose","offer_id":51608335024457,"sku":"","price":115.0,"currency_code":"GBP","in_stock":true},{"title":"M (12-14) \/ Mint Mist","offer_id":52863668158793,"sku":null,"price":115.0,"currency_code":"GBP","in_stock":true},{"title":"L (16-18) \/ River Blue","offer_id":50851305324873,"sku":"0","price":115.0,"currency_code":"GBP","in_stock":true},{"title":"L (16-18) \/ Raspberry Rose","offer_id":51608335057225,"sku":"","price":115.0,"currency_code":"GBP","in_stock":true},{"title":"L (16-18) \/ Mint Mist","offer_id":52863668191561,"sku":null,"price":115.0,"currency_code":"GBP","in_stock":true},{"title":"XL (18-20) \/ River Blue","offer_id":51586062451017,"sku":"","price":115.0,"currency_code":"GBP","in_stock":true},{"title":"XL (18-20) \/ Raspberry Rose","offer_id":51608335089993,"sku":"","price":115.0,"currency_code":"GBP","in_stock":true},{"title":"XL (18-20) \/ Mint Mist","offer_id":52863668224329,"sku":null,"price":115.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7772\/5769\/files\/Gaia_Waterproof_image_website.jpg?v=1763745298"},{"product_id":"trail-goddess-womens-luna-trail-running-tights","title":"Trail Goddess Luna Leggings","description":"\u003cp\u003eMeet the \u003cstrong\u003eLuna Running Tights\u003c\/strong\u003e - your new go-to for trail running, hiking, and training. Designed exclusively by female runners who understand what women need on the trails.\u003c\/p\u003e\n\u003ch3\u003eWhy Trail Runners Love the Luna Tights\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eButtery Soft Fabric:\u003c\/strong\u003e Premium stretch material moves with you, never against you\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHigh-Waisted Fit:\u003c\/strong\u003e Stays in place on technical terrain - no rolling, no slipping\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHidden Key Pocket:\u003c\/strong\u003e Secure storage for a gel or key\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAnti-Chafe Design:\u003c\/strong\u003e Flatlock seams prevent irritation on long runs\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Performance:\u003c\/strong\u003e Perfect for trail running, road running, hiking, gym, and everyday wear\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eDesigned for Real Trail Runners\u003c\/h3\u003e\n\u003cp\u003eCreated by women who run trails, the Luna Tights deliver the fit, comfort, and functionality you need to find your freedom on every adventure. Whether you're tackling technical single track or logging road miles, these tights perform.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eJoin the Trail Goddess community\u003c\/strong\u003e and experience running gear designed exclusively for women, by women.\u003c\/p\u003e","brand":"Trail Goddess","offers":[{"title":"XS (6-8) \/ Midnight Black","offer_id":51101218144585,"sku":"","price":59.0,"currency_code":"GBP","in_stock":true},{"title":"XS (6-8) \/ Deep Navy","offer_id":53827591471433,"sku":null,"price":59.0,"currency_code":"GBP","in_stock":true},{"title":"S (8-10) \/ Midnight Black","offer_id":53855765758281,"sku":null,"price":59.0,"currency_code":"GBP","in_stock":true},{"title":"S (8-10) \/ Deep Navy","offer_id":53855765791049,"sku":null,"price":59.0,"currency_code":"GBP","in_stock":true},{"title":"M (12-14) \/ Midnight Black","offer_id":53855765823817,"sku":null,"price":59.0,"currency_code":"GBP","in_stock":false},{"title":"M (12-14) \/ Deep Navy","offer_id":53855765856585,"sku":null,"price":59.0,"currency_code":"GBP","in_stock":false},{"title":"L (16-18) \/ Midnight Black","offer_id":53855765889353,"sku":null,"price":59.0,"currency_code":"GBP","in_stock":true},{"title":"L (16-18) \/ Deep Navy","offer_id":53855765922121,"sku":null,"price":59.0,"currency_code":"GBP","in_stock":true},{"title":"XL (18-20) \/ Midnight Black","offer_id":53855765954889,"sku":null,"price":59.0,"currency_code":"GBP","in_stock":false},{"title":"XL (18-20) \/ Deep Navy","offer_id":53855765987657,"sku":null,"price":59.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7772\/5769\/files\/1_a74dbe7d-09e7-4046-9b3f-b0498699a97e.jpg?v=1775461319"},{"product_id":"trail-goddess-eos-lite-waterproof-cap","title":"Trail Goddess Eos Lite Waterproof Cap","description":"\u003cp\u003eInspired by Eos, the goddess of the dawn, the best-selling, Eos Lite Waterproof Cap celebrates the women who rise early, chasing freedom before the day begins.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePlease note: Restock due mid June. \u003c\/strong\u003e\u003cstrong\u003ePre-Order Now.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"343\" data-end=\"565\"\u003eDesigned by female trail and ultra runners, the Eos Lite Cap is feather-light, fast-drying, and built to keep you cool and focused when every second counts. From your first stride to the finish line, it’s ready for anything.\u003c\/p\u003e\n\u003cp data-start=\"343\" data-end=\"565\"\u003e\u003cem\u003eAs Seen In - \u003ca href=\"https:\/\/gb.readly.com\/magazines\/womens-running\/2025-12-18\/6932bb36840c35784c8ebcb8?srsltid=AfmBOoq_25kj4KBeQM_jK05wEJAENWMIK4lklbkYE2yTluuboBhymUT5\"\u003eWomen's Running\u003c\/a\u003e.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-start=\"783\" data-end=\"853\"\u003e \u003c\/p\u003e","brand":"Trail Goddess","offers":[{"title":"Aqua Sky","offer_id":52728569233737,"sku":"25","price":35.0,"currency_code":"GBP","in_stock":false},{"title":"Pink Lemonade","offer_id":52728569266505,"sku":"22","price":35.0,"currency_code":"GBP","in_stock":true},{"title":"BlueFish","offer_id":52970492428617,"sku":"25","price":35.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7772\/5769\/files\/Kate_Cap_Hero_12_08_25.jpg?v=1755028449"},{"product_id":"trail-goddess-theia-lumen-t-shirt","title":"Trail Goddess Theia Lumen T-Shirt","description":"\u003cp data-start=\"412\" data-end=\"647\"\u003eMeet the \u003cem data-start=\"438\" data-end=\"451\"\u003eTheia Lumen T-Shirt\u003c\/em\u003e - your go-to t-shirt for trail runs, sunrise starts, and those “feel free” moments. 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